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Advice and answers from the Openbridge Team

Search results for:Ad Messenger
Amazon Advertising Recommendations
The Amazon Advertising API provides Sponsored Ad recommendations to optimize advertiser accounts… These recommendations encompass a wide range of strategies aimed at enhancing ad visibility and performance… Advertisers can receive a daily export report that provides advice on creating new campaigns, ad groups
Facebook Marketing Insights
There are four core classes of Facebook Marketing data; Account, Campaign, Ad Set, and Ad
Migrate Your Legacy Sponsored Brands V3 Campaigns
Amazon recommends migrating these campaigns to ad group campaigns by cloning them using the ad console… To learn more about key benefits of using new ad group based campaigns, see our Benefits guide
Amazon Advertising Attribution, Definitions, and Timing
will attribute the sale to your ad campaign… Sponsored Brands sales data consists of sales resulting from ad clicks within 14 days… Sponsored Display sales data consists of sales resulting from ad clicks within 14 days
Amazon Ads API Release Notes
For Freevee ad-impressions, new transparency reports provide impression delivery data by Content Rating… Campaign and ad group exports APIs are now generally available… Sponsored Brands version 4 (multi-ad group) campaigns are now available in 17 additional marketplaces
Amazon Advertising Out Of Balance
If your Amazon Advertising account is out of balance, all your ad campaigns will be paused
Amazon Advertising Platform Data Feeds
feeds that we collect from our connectors: Our Amazon Advertising automation delivers three primary ad… API: Sponsored Display (SD), Sponsored Brands (HSA), Sponsored Video (HSA), and Sponsored Products Ad
Understanding Amazon Advertising Attribution Metrics
Description Example attributedConversions number of sales for a customer who clicked on your ad… for an item and made a purchase – can be same item or other item Customer A places 2 orders from ad… product = 2 attributedConversions SameSKU number of sales for a customer who clicked on your ad
Amazon Sponsored Advertising Reports Connector (v3)
amzn_ads_sp_purchased_products amzn_ads_sp_search_terms amzn_ads_sp_targeting Note: The Sponsored Ad… Because conversions are reported on the date of the ad interaction, restatement includes all dates in
Amazon Marketing Stream Connector
Sponsored Products Initial click data is available within 12 hours of the ad click… Sponosred Display Traffic Initial click data is available within 12 hours of the ad click… As a result, these datasets will not reflect the total of all campaigns, ads, ad groups, or targets,