How many millions of rows will be generated by Facebook? How about Google Ads? What is the size of data from Shopify? One gigabyte? One hundred gigabytes? How much "compute" time is needed to process Amazon Orders data? How many "credits" do you need to purchase to collect data from Instagram? Don't know the answer to these questions? Neither do we. That is not how pricing should work.

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Our "Always Know What You’ll Pay" Pricing Model

Pricing based on the number of rows, credits, computing resources, or the size of the data is confusing, hard to forecast, and limits your ability to budget. Rather than charge customers based on quantity rows, the volume of data, or compute time, we chose a simple, easy to forecast approach.

Our plans and pipeline pricing is a pay-as-you-go model that allows customers to predict and control what they will pay. This model ensures customers will always be in control and understand what they are charged every month.

Plans & Pipelines

There are two simple, easy-to-understand components of pricing; plans and pipelines. A plan defines the services, and pipelines reflect the task of delivering those services to you.

Plans

Pricing plans define the types of service and support we deliver to you. Each plan offers different levels of support and various kinds of services.

There are two types of support and service; Standard and Premium.

  • Standard: Various data sources and destinations are marked as Standard services. All plans include these types of services.

  • Premium: Various data sources and destinations are marked as premium services. Premium services are more complex, advanced, and require additional resources. Unlike standard services, Premium services (and support ) are only available to select plans.

There are no additional fees for Standard services. If you want access to Premium services, you must select the plan that unlocks Premium services access.

Pipelines

A data pipeline reflects a connector from a specific data source to a destination. For example, a pipeline would be connecting a data source like the Amazon Orders API to a private, industry-leading data destination like Amazon Redshift, Facebook Presto, Snowflake, Azure Data Lake Storage, Google BigQuery, and Amazon Athena.

Our pricing is based on how many pipelines we are running on your behalf, every day, each month. Calculating how many pipelines you have or may need is straightforward.

Understanding Pipelines

Example: Amazon Advertising Pipelines

Let's take Amazon Advertising as our source system. Amazon Advertising accounts, or advertiser profiles, are unique per country. You also want to use Amazon Redshift as a unified destination to store your performance data.

Let's assume you have 4 Amazon Advertising advertiser profiles for the US, UK, CA, and DE.

If you wanted to collect Amazon Sponsored Ads data for 4 profiles, this would require 4 pipelines for Sponsored Ads, one for each advertiser profile, delivered to your private, trusted Amazon Redshift data destination.

Example: Amazon Advertising + Amazon Attribution Pipelines

Let's extend our example. You also want to collect data from Amazon Attribution for all four profiles. Amazon Attribution is a separate API and set of data feeds. As a result, this would require 4 new Amazon Attribution pipelines, one for each profile. Combined with your 4 Amazon Sponsored Ads pipelines, you have a total of 8 data pipelines:

  • 4 Amazon Sponsored Ads pipelines

  • 4 Amazon Attribution pipelines

As you add more sources and accounts, the quantity of pipelines scales accordingly.

Pricing: Pay-as-you-go Usage Tiers

Our pay-as-you-go pricing offers on-demand rates per pipeline per day. You are charged according to your selected plan and the number of daily active data pipelines each monthly billing period. The following is the pricing, per day, per pipeline. The quantity reflects the number of active pipelines in a monthly billing period.

QTY

Price Per Day Per Pipeline

Tier 1 Price

1-30

$1.49

Tier 2 Price

31-100

$0.69

Tier 3 Price

101-200

$0.49

Tier 4 Price

201+

$0.19

As you can see, pricing decreases as you scale the number of pipelines. Tier 1 is priced at $1.49 per day for the first 30 active pipelines. Tier 2 is $0.69 per day for the following 31-100 active pipelines. Tier 3 is $0.49 per pipeline for 101-200 pipelines. Lastly, Tier 4 is $0.19 per pipeline for anything over 201.

For example, if you have one pipeline active for 1 day, the cost is $1.49. If you keep the pipeline active for 2 days, the price is $2.98 (2 days * $1.49). If you kept your pipeline active for 30 days, this places your one pipeline in Tier 1, which would result in your costs being $44.70 (30 * $1.49 ).

Here is the breakdown for 1 pipeline, active for 30 days:

The 30 active pipelines for the month would be priced according to the first tier, with no charges beyond that usage level. See the following usage chart;

Tier

Price

Quantity

Cost

First 30

$1.49

30

$44.70

Next 31 to 100

$.69

0

$0

Next 101 to 200

$.49

0

$0

201 and above

$.19

0

$0

30

$44.70

As you can see, the 30 pipelines are priced according to the given tier.

Here is an expanded example where you have 10 pipelines, active for 30 days:

The 300 monthly active pipelines would be priced according to each tier, with the price decreasing with quantity. See the following usage chart;

Tier

Price

Quantity

Cost

First 30

$1.49

30

$44.70

Next 31 to 100

$.69

70

$48.30

Next 101 to 200

$.49

100

$49.00

201 and above

$.19

100

$19.00

300

$161.00

As you can see, the 300 pipelines are broken down by tier, where pricing scales downward as quantity decreases.

Pricing: Additional Examples

Below are a few examples of different pricing scenarios demonstrating how pricing works.

Example: Getting Started

You are a brand selling on Amazon. You have 1 Amazon Advertising profile in the US. You want Sponsored Advertising performance data for campaigns, ads, keywords, and ad groups. This requires a standard Amazon Advertising connector which will deliver data to your private BigQuery warehouse.

Since you only need standard services, you would select a Basic Plan which has a base price of $0 USD. Your charges would be calculated as follows:

  • Basic Plan = $0 USD per month

You will have 1 active data pipeline (Amazon Advertising) every day throughout a billing period (30 days) for your US advertising profile.

  • 1 pipeline * 30-day billing period = 30 active pipelines for the month.

30 pipelines for the month puts your usage in Tier 1. This means your daily pipeline charges are:

  • Tier 1 (1-30): 30 pipelines * $1.49 per pipeline = $44.70

Total costs would be: Basic Plan $0.00 + Usage $44.70 = $44.70 per month

There are no charges for compute time, the number of rows, or the size of the data.

Example: Two Amazon Advertising Accounts

You want Sponsored Advertising performance data for campaigns, ads, keywords, and ad groups. This requires a standard Amazon Advertising connector. You have 2 Amazon Advertising profiles; one in the US and one in CA.

Since you only need standard services, you would select a Basic Plan. Your charges would be calculated as follows:

  • Basic Plan = $0 USD per month

You will have 2 active data pipelines (US & CA) every day throughout a billing period (30 days).

  • 2 pipeline * 30-day billing period = 60 active pipelines for the month.

30 of the 60 pipelines falls under Tier 1. Remaining 30 fall under Tier 2. This means your daily pipeline charges are:

  • Tier 1 (1-30): 30 pipelines * 1.49 per pipeline = $44.70

  • Tier 2 (31-100): 30 pipelines *.69 per pipeline = $20.70

Total costs would be: Basic Plan $0.00 + Usage $44.70 = $65.40 per month

As you can see, the price per pipeline will decrease as usage increases.

Example: E-commerce Basic

You want to start small. You need primary order data for a few Amazon Seller Central accounts in the US, CA, UK, DE, and MX. This requires standard Amazon Seller Central connectors to a standard data destination like BigQuery.

Since you only need standard services, you would select a Basic Plan. Your charges would be calculated as follows:

  • Basic Plan = $0 USD per month

You had 5 active data pipelines every day throughout a billing period (30 days).

  • 5 pipelines * 30 days billing period = 150 active pipelines total for the month.

The daily pipeline charges for the month:

  • Tier 1 (1-30): 30 pipelines * 1.49 per pipeline = $44.70

  • Tier 2 (31-100): 70 pipelines *.69 per pipeline = $48.30

  • Tier 3 (101-200): 50 pipelines *.49 per pipeline = $24.50

The monthly cost for 150 pipelines would be $117.50 which averages to approximately $3.91 a day.

Total costs would be: Basic Plan $0.00 + Usage $117.50 = $117.50 per month

Example: E-commerce Growth

You are starting to scale. You have several Amazon Advertising, Shopify, and Amazon Seller Central accounts in the US, CA, UK, DE, FR, IT, and MX. This requires standard connectors to a standard data destination like BigQuery.

Since you only need standard services, you would select a Basic Plan. Your charges would be calculated as follows:

  • Basic Plan = $0 USD per month

You had 30 active data pipelines (30 days) throughout the billing period.

  • 30 pipelines * 30-day billing period = 900 active pipelines for the month.

Since you are running 30 pipelines, continuously, every day for 30 days, the charges for 900 total monthly active data pipelines look like this:

  • Tier 1 (1-30): 30 pipelines * 1.49 per pipeline = $44.70

  • Tier 2 (31-100): 70 pipelines *.69 per pipeline = $48.30

  • Tier 3 (101-200): 100 pipelines *.49 per pipeline = $49.00

  • Tier 4 (201+): 700 pipelines *.19 per pipeline = $133.00

Total costs would be cost = $0.00 + $275.00 = $275.00 per month

Example: E-commerce Advanced

You are an agency looking to drive automation and scale. You manage many global Amazon Seller Central accounts for your clients. You need complete operational data for each account, including returns, fulfillment, orders, FBA, etc. You also need Amazon Advertising, Facebook Advertising, and Google Ads data. Based on the services and support needed, a Premium Plan is required.

  • Premium Plan = $149 USD per month

You had 75 active data pipelines every day throughout a billing period (30 days).

  • 75 pipelines * 30-day billing period = 2250 active pipelines for the month.

Since you are running 75 pipelines, continuously, every day for 30 days, the charges for 2250 total monthly active data pipelines look like this:

  • Tier 1 (1-30): 30 pipelines * 1.49 per pipeline = $44.70

  • Tier 2 (31-100): 70 pipelines *.69 per pipeline = $48.30

  • Tier 3 (101-200): 100 pipelines *.49 per pipeline = $49.00

  • Tier 4 (201+): 2050 pipelines *.19 per pipeline = $389.50

Total costs would be: $149.00 for the premium plan + $531.50 usage = $680.50

At this scale, there are still no charges for compute time, the number of rows, or the size of the data.

Example: E-commerce Partial Month

This example details how you are only charged when something is running.

You are in the early phases of building unified reporting for advertising and sales. You need immediate order data for Amazon Seller Central accounts in the US, CA, and MX, plus Amazon Advertising and Facebook Ads data.

You had five active data pipelines activated partway into a billing period. You also have another five pipelines temporarily activated for seven days.

Here are the five that were running for 21 days (partial month):

  • 2 Seller Central (Seller Account X and Y)

  • 2 Amazon Ads (Ad Profile X and Y)

  • 1 Facebook Ads

You also had an additional 5 active pipelines for seven days. These were various Seller accounts you undertook due diligence on for acquisition and only needed limited data snapshots. This means for the month; there were 129 active pipelines:

  • 5 pipelines * 21 days = 105

  • 2 pipelines * 7 days = 14

The 129 data pipelines would cost:

  • Tier 1 (1-30): 30 pipelines * 1.49 per pipeline = $44.70

  • Tier 2 (31-100): 70 pipelines *.69 per pipeline = $48.30

  • Tier 3 (101-200): 29 pipelines *.49 per pipeline = $14.21

Total costs would be cost = $0.00 + $107.21 = $107.21 for the month

Summary

These examples provide only an estimate of your fees and do not include any taxes that might apply. As we have shown, actual costs depend on various factors, including your actual usage of our services. Billing periods will vary. Our examples use 30 days for reference only.

Frequently Asked Questions

Are there discounts based on the number of pipelines activated?

Yes, all plans offer significant cost savings as you increase the number of active pipelines. Savings tiers provide a flexible pricing model that offers lower prices as the volume of active pipelines increases. With scalable pipeline pricing, you can save over 70% on your pipeline costs as you grow.

Do you charge for BigQuery, Redshift, Snowflake, Azure, or other cloud warehouse and data lake services?

No, there are no charges from Openbridge for your data lake or cloud warehouse. Those systems are private, and owned by you. Any charges from those services are directly billed to you by the data lake or warehouse provider (i.e., Amazon, Google, Microsoft, or Snowflake).

Am I charged if a pipeline is turned off?

You are not charged usage if a pipeline is not active (i.e., turned off) for a given day in a billing period.

Am I charged for a pipeline if it was briefly activated and turned off?

Yes, pay-as-you-go means you are only charged for the duration that the pipeline was active, regardless of the volume of data processed. A data pipeline counts as active, irrespective of the activation period on a given day.

How are active pipelines calculated each day?

We determine active pipelines by calculating the count of active pipelines daily using UTC. You pay for all active pipelines within your account except during a trial period.

Are there charges for inactive pipelines?

No, there are no charges for inactive pipelines. Inactive pipelines are those that you have "turned off" in the Openbridge application interface.

Are there any charges based on the number of rows?

No, there are no charges based on row counts.

How am I billed?

Your usage is calculated each month and automatically applied to your bill. You are billed via credit card.

Do I need to sign a long-term contract?

No, you pay only for the services you need, as long as you use them, without requiring long-term contracts or complex licensing. You only pay for the pipelines you consume, and once you stop using them, there are no costs for a pipeline, even if it is inactive.

You can remain operationally and financially agile by paying for pipelines as needed.

Are there discounts based on quantities of pipelines?

Yes, as the quantity increases, your cost per pipeline will decrease. Offering a flexible and responsive pricing model ensures our service scales with your growth.

When will I be charged?

You will have access to either standard and premium sources or destinations. We offer a no credit card required, free trial. You will not be asked for a credit card before you start your trial, nor will you be charged during the trial. There will not be any charges unless you decide to order the service at the end of your trial.

We collect and deliver data that will remain in your data lake or warehouse. Before the end of the free trial, you must switch to a paid plan to continue service. If you do not proceed with a paid plan, you will deactivate any set up integrations.

Can I upgrade or downgrade my plan?

Yes, if you want to upgrade to a different plan, we will prorate the remainder of the current plan with the new plan's charges. The difference between the current cost and the prorated amount will be identified on the Order form.

If you decide to downgrade, you may need to deactivate any premium services if your new plan does not include them.


Are fees refundable?

Unless detailed otherwise, all fees are non-cancelable and non-refundable.

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